by Joe Colombero

One of the most impressive riders in American Off-Road racing is Justin Soule. Loaded with talent, Soule rides with a raw intensity and vicious determination. He trains, practices, thinks, lives and breathes racing. He never tires or slows down, and is often the fastest man on the track. He can handle any obstacle on a WORCS course or Endurocross track, but Justin has one obstacle he has yet to overcome. He has yet to win a major event. 

Soule regularly gets on the podium; he finishes in the top 3-4 in points in both the WORCS Series and the Endurocross Series. He gets holeshots and leads, then bobbles and drops to 2nd or 3rd. He gets bad starts and charges through the field and moves up to 2nd or 3rd. But after five years in the Pro ranks he has not yet won.

He has a great ride – as a member of Monster Energy Kawasaki’s Off-Road Team he has some of the finest equipment on the course. He has the talent and attacks the track in an almost brutal fashion. He has the training, and never tires out of a race. He even has faith; Justin is an ordained Minister and holds services at the WORCS races. All he lacks is the win.

And that is simply what it will take to change his career – one win. One win, one lucky day, one holeshot followed by a ride with no mistakes, no bobbles, and one time at the top of the podium with the big trophy in his hands. Once Justin gets that first win, that switch in every racer’s mind will be turned to the “on” position and we will see Soule become a force in Off-Road racing. And then we will likely see a #1 plate on the front of his Kawasaki. One win, One-in-a-Row will start the streak.